• Asics Creates Special Collection for Founder's 100th Birthday

    7 monthes ago - By WWD

    Asics is celebrating the 100th birthday of its founder with a special collection - KO100 - that is centered around sunflowers.
    The limited-edition apparel and footwear features a bright red, orange and yellow sunflower pattern that is intended to speak to founder Kihachiro Onitsuka's positive outlook on life and his love of artist Vincent van Gogh.
    Onitsuka, who was born on May 29, 1918 and died on Sept. 29, 2007, founded Asics in 1949 in an effort to build health and happiness in both mind and body, a mission that the company follows to this day.
    As part of the initiative, $10 from the...
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