• Netflix To Sell Show-Branded Merchandise on New Digital Storefront

    5 days ago - By Hypebeast

    Netflix is headed into e-commerce with the launch of its first owned-and-operated merchandise storefront, dubbed Netflix.shop , the company announced on Thursday. Offering a slew of streetwear collections, lifestyle products, jewelry and various collectibles, the online shop will release exclusive products inspired by the streaming platform's popular series and films on a regular basis. “We're always looking at how we can extend the world of our stories for fans, from apparel and toys to immersive events and games,” said Josh Simon, Netflix's vice president of consumer products in the...
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  • Netflix Launches Its Own Online Store, Which Will Sell Exclusive Merch From Shows Like ‘Stranger Things,' ‘Witcher'

    Netflix Launches Its Own Online Store, Which Will Sell Exclusive Merch From Shows Like ‘Stranger Things,' ‘Witcher'

    5 days ago - By Variety

    Netflix has been selling its subscription products direct-to-consumer since it was founded more than two decades ago. Now the streaming giant has launched Netflix.shop - the company's first owned-and-operated retail outlet to sell products directly. Of course, Netflix already has licensing deals for hundreds of products based on its original programming, sold by Target, Walmart,...
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